It’s Your Time

It’s Your Time

Choose your arrival time using our online self-scheduling tool. Walk-ins are always welcome! Pulse Occupational Medicine patients please call 585.360.1788 to schedule an appointment.

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Happy Summer

Happy Summer

Get outside and enjoy our beautiful region! And remember, if you need urgent care, our Board Certified physicians are here for you.

    • Locations

      • 2745 West Ridge Road
        Greece, NY 14626
      • 585.225.5252
        585.225.5256 (fax)
      • Mon-Fri 9am – 9pm
        Sat-Sun 9am – 8pm
      • 2685 East Henrietta Road
        Henrietta, NY 14467
      • 585.444.0058
        585.444.0108 (fax)
      • Mon-Fri 9am – 9pm
        Sat-Sun 9am – 8pm
      • 1065 Ridge Road
        Webster, NY 14580
      • 585.872.2273
        585.872.2275 (fax)
      • Mon-Fri 9am – 9pm
        Sat-Sun 9am – 8pm
    • Insurance

      We accept most major insurance plans, including Excellus BlueCross BlueShield, MVP and Aetna, and we are continuously working to expand our network. Urgent care co-pays and fees are substantially lower than those charged by hospital emergency rooms. We require a deposit for self-pay patients and those with high deductible plans.

      Learn More
    • Services

      Our board certified and emergency medicine trained providers treat non-life threatening injuries and illnesses. We have CLIA-certified labs and digital x-rays at all of our sites so we can diagnose and treat higher acuity cases than any other urgent care center in Rochester. 

      Learn More


    We currently have three locations to serve you in Greece, Henrietta and Webster.  All Rochester Immediate Care centers have plenty of convenient, off-street parking. We also provide complimentary Wi-Fi and beverages, a children’s play area, and flat-screen TVs in each patient room. Open 365 days per year. We have additional locations in Buffalo, New York.

    Next door to Wegmans in the Ridgemont Plaza

    At the corner of E. Henrietta and Calkins Road

    • 2685 East Henrietta Road
      Henrietta, NY 14467
    • 585.444.0058
      585.444.0108 (fax)
    • Mon-Fri 9am – 9pm
      Sat-Sun 9am – 8pm
    • Trish Martin, MSN, RN
      Site Administrator
    • Dr. Janet Williams
      Medical Director

    Across from the Kohls/Dick's plaza


    Like most private physician practices, Rochester Immediate Care requires payment at the time of service. Fees vary depending on the level of service provided. We accept most major insurance plans. In most cases, Rochester Immediate Care fees and co-pays are substantially lower—usually one-third of the cost—than those charged by hospital emergency rooms.

    At the time of service, patients are required to pay the urgent care co-pay as determined by their insurance carrier (usually $25 - $75). This co-pay is typically substantially less than that charged by hospital emergency departments. We are a member of the Rochester Regional Domestic Network.

    A pre-payment deposit of $150 is required prior to service for patients who maintain membership in High Deductible Plans. If deductible requirements have been satisfied, with verification from the insurance company, only the co-pay (determined by your insurance carrier) is required.

    As a service to our senior population, we participate with Medicare Part B. We also participate with various Medicare Advantage Plans, sometimes called "Part C" or "MA Plans," that are offered by private companies. If you have a Medicare Advantage Plan or a secondary plan and your insurance card says “Medicare,” Federal law provides for you to be seen at any emergency room or qualified urgent care center.

    A pre-payment of $150 is required from every patient who maintains membership in a non-participating insurance plan. We will “courtesy bill” all plans, meaning we will submit the claim on the patient’s behalf, and the insurance company may reimburse the patient depending on his or her contracted plan.

    A pre-payment deposit of $240 is required from every patient who presents to Rochester Immediate Care without valid health insurance coverage, or is on Medicaid, or who is otherwise a non-insured private pay patient.


    Immediate Care providers and staff are trained to diagnose and treat most non-life threatening injuries and illnesses. Through our sister organization, Pulse Occupational Medicine, our experienced healthcare professionals also provide a full array of occupational and industrial medicine services.

    If it hurts a little or a lot, we can help. Don’t take the chance of a more serious injury, illness or infection, let our healthcare professionals diagnose and treat you in about an hour. Below are just some of the injuries we treat.

    • Animal and insect bites

      We treat a variety of animal bites from household pets to wild animals and seasonal bites from spiders, ticks and other insects.

    • Poison ivy, oak and sumac

      We provide options for dealing with the itching, and help to contain it. If the rash is widespread or results in a large number of blisters, our providers may prescribe an oral corticosteroid. If a bacterial infection has developed, our providers may prescribe an oral antibiotic.

    • Burns

      Burns can be painful and, when left untreated, can become infected and leave permanent scars. We treat first- and second-degree burns, along with symptoms of sunburn.

    • Sprains, fractures, broken bones

      We treat sprains, strains, broken bones and dislocations. We can provide splinting and can quickly arrange for orthopedic care.

    • Cuts and lacerations

      We administer stitches (sutures) and properly clean and bandage cuts and lacerations.

    When you or a loved one is sick, you want to feel better fast. If your physician is unavailable, let our healthcare professionals diagnose and treat you in about an hour. Below are just some of the illnesses we treat.

    • Abdominal pain

      Abdominal pain is a symptom of appendicitis, gall bladder pain, diverticulitis and many other intestinal illnesses.

    • Ear infections

      We treat ear infections in children and adults. We also perform an ear wax flush for impacted ears.

    • Allergies

      We treat non-life theatening allergy symptoms caused by pets, food, chemicals, pollen and numerous other natural and man-made irritants.

    • Gynecologic and genitourinary problems

      We treat pelvis inflammatory disease.

    • Asthma

      Asthma is a condition in which your airways narrow and swell and produce extra mucus. This can make breathing difficult and trigger coughing, wheezing and shortness of breath. Asthma can't be cured, but its symptoms can be controlled.

    • Headaches

      Headaches have many symptoms including light sensitivity, vision abnormalities, allergies, nausea, vomiting and more. Severe headaches can be serious and should be evaluated by a medical professional.

    • Backaches, back pain

      Your spine is a column of more than 30 bones (vertebrae) held together by muscles, tendons and ligaments and cushioned by shock-absorbing disks. A problem in any part of your spine can cause back pain.

    • Minor eye problems

      We treat minor eye problems such as a scratched cornea.

    • Bronchitis

      Bronchitis is an inflammation of the lining of your bronchial tubes, which carry air to and from your lungs. People who have bronchitis often cough up thickened mucus, which can be discolored.

    • Nose bleeds

      Our providers offer effective packing for nose bleeds.

    • Chronic obstructive pulmonary disease (COPD)

      We have the expertise and the x-ray equipment to diagnose and treat chronic obstructive pulmonary disease.

    • Pneumonia

      Pneumonia is an infection that inflames the air sacs in one or both lungs. A variety of organisms, including bacteria, viruses and fungi, can cause pneumonia. Antibiotics can treat many common forms of pneumonia.

    • Cold and flu symptoms

      We can treat your cold and flu symptoms including fevers, congestion and related discomfort. We have Rapid Flu tests available to accurately diagnose this illness.

    • Sore throats

      A sore throat is the primary symptom of pharyngitis — inflammation of the throat (pharynx) and can be caused by viral or bacterial infection.

    • Congestive heart failure (CHF)

      Congestive heart failure (CHF), occurs when your heart muscle doesn't pump blood as well as it should.

    • Urinary tract infections (UTI)

      A urinary tract infection is an infection in any part of your urinary system — your kidneys, ureters, bladder and urethra. Antibiotics are the typical treatment for a UTI.

    • Dehydration

      Dehydration, as evidenced by excessive thirst, dry mouth or skin, little or no urination, severe weakness, dizziness or lightheadedness, or dark-colored urine, is treated with IV fluid replacement.

    • Vomiting

      We treat vomiting symptoms from food poisoning, stomach flu, abdominal pain and other digestive illnesses.

    • Diarrhea

      Acute and chronic diarrhea can have numerous causes that determine treatment options. Diarrhea can be serious and sometimes lead to dehydration.

    Our centers have comparable equipment to that of free-standing Emergency Departments such as ultrasound and digital radiology capabilities. Our use of the most advanced medical technologies saves our patients time and money.

    • Alcohol Breath Test

      A breath alcohol test is an estimate of your blood alcohol concentration (BAC). The test measures the amount of alcohol in the air that you exhale.

    • STD Test

      We diagnose and treat symptoms associated with sexually transmitted diseases (STDs) such as herpes, gonorrhea and chlamydia.

    • Electrocardiogram (EKG)

      EKGs are used to diagnose heart and pulmonary abnormalities.

    • Ultrasound

      Ultrasound is a diagnostic medical imaging technique used to visualize muscles, tendons, and many internal organs to capture their size, structure and any pathological lesions with real time images.

    • Pregnancy Test

      We provide accurate pregnancy testing services.

    • X-rays

      Our centers offer full digital x-ray capabilities. Your x-rays are read by certified radiologists.

    We have on-site laboratories for increased efficiencies and convenience. Immediate Care laboratories are CLIA certified by the Centers for Medicare & Medicaid Services (CMS) ensuring accuracy and safety. Some of our in-house labs are described below.

    • Complete Blood Count

      Our lab equipment can test for red and white cell counts as well as hemoglobin levels.

    • Rapid Flu Swab

      Through a simple test we can diagnose the flu. If diagnosed early, we can prescribe medications that can lessen the severity and duration of certain flu viruses.

    • Complete Metabolic Panel (CMP)

      A CMP is a group of blood tests. They provide an overall picture of your body’s chemical balance and metabolism.

    • Rapid HIV Test

      This blood test for HIV is performed in our facility, and results are provided prior to patients leaving.

    • Glucose PT/INR

      Immediate results for blood sugar and anticoagulant levels

    • Rapid RSV Test

      Rapid RSV (Respiratory Syncytial Virus) test for common viral respiratory infection that produces immediate results.

    • Mono Screen

      The mono test is used to help determine whether a person with symptoms has infectious mononucleosis (mono).

    • Rapid Strep Test

      Rapid strep test is used to quickly diagnose streptococcus infections.

    • Occult Blood

      Tests for the presence of microscopic or invisible blood in the stool. Fecal occult blood can be a sign of a problem in your digestive system, a polyp, ulcer, hemorrhoid or more serious problems.

    • Urinalysis

      There are an array of tests performed on urine, making it one of the most common methods of medical diagnosis.

    Our superb medical staff can administer physicals for a variety of needs.

    • Sports

      We administer physicals required for sports teams of all ages. Please bring immunization records and all required forms.

    • Work

      We administer pre-employment, fit-for-duty and executive physicals through our sister organization, Pulse Occupational Medicine.

    • School

      We administer school physicals for students of all grade levels. Please bring immunization records and all required forms.

    Prevention is the first priority for illness-free living. We encourage everyone to regularly see their primary care physician. However, we do provide select preventative care options as a convenience for patients.

    • Blood Pressure Screening

      If your primary care physician is unavailable and you suspect a problem with your blood pressure, please come in for a blood pressure check by our qualified providers.

    • Vaccinations

      We administer a variety of preventative vaccinations including hepatitis B, flu shot, PPD, T-DAP and traveler’s medicine shots.

    We have extensive experience in the occupational health field helping businesses reduce injuries, lower costs and promote a safe workplace. Through management of Pulse Occupational Medicine, we offer comprehensive occupational health services to organizations of all sizes from small start-ups to large corporations with hundreds of employees.

    • Case management

      Our physicians create customized rehabilitation programs and monitor return-to-work progress.

    • Health and wellness programs

      We help organizations develop wellness programs that promote employee buy in and inspire success. Our programs actively engage members in maintaining their own health; reduce the overall cost of healthcare, Workers’ Compensation claims and lost work time; and support positive lifestyle change.

    • Testing

      We offer a full complement of testing services including vision screening, audiology testing, spirometry and pulmonary function testing (PFT), x-rays and laboratory tests.

    • On-Site Support

      Our providers will travel to your location for on-site clinics, company physician services and college health clinical services.

    • Drug and alcohol testing

      Our rapid drug screening technology, offered at all sites, benefits both employers and their employees. Services include urine collections, Medical Review Officer (MRO) services, breath alcohol testing, hair collections and random drug testing programs.

    • Pre-placement evaluation

      Pre-placement evaluations include physicals, drug screens, immunizations, mask fittings and vision and hearing tests.

    • Educational programs

      We offer customized programs in personal health and well-being, managing chronic illnesses, safety and prevention, understanding healthcare options and expenditures, nutrition and physical activity plans, and more.

    • Physicals

      We perform all necessary medical evaluations such as Comprehensive Medical Evaluations (CME), pre-placement, annual, return-to-work, Federal/DOT, Nuclear (NCR), OSHA Medical surveillance, Firefighter, etc.

    • Independent medical evaluations (IME)

      We have extensive experience conducting IMEs, at the request of employers and insurance carriers, to provide independent and objective opinion of the clinical status of an individual who was injured at work.

    • Workers’ Compensation cases

      We treat initial injuries and manage follow-up care to "enable rather than disable" injured employees.

    • Injury care

      Injured employees are diagnosed and treated quickly by our qualified medical professionals. We also offer Case Management services for follow-up, rehabilitation and fit-for-duty programs.


    Ultimately, patients are the reason Rochester Immediate Care exists. We constantly work to make patients’ experiences positive ones. Please direct your questions or concerns to the Site Administrator of the facility you visited. To report concerns about patient safety or quality of care, please contact Salvatore Durante, Vice President, Urgent Care Operations, or The Joint Commission. For the safety of our patients, we cannot give medical advice of any kind via the Internet or phone.

    For Billing Questions:

    • Urgent Care Billing of TeamHealth
      2351 North Forest Road.
      Suite 100
      Getzville, NY 14068
    • 1.855.458.4483

    Corporate Office:

    • TeamHealth Urgent Care
      1 John James Audubon Parkway
      Amherst, NY 14228
    • 716.204.4500
      716.204.4501 (fax)


    I was expecting this visit to be a total nightmare. To my surprise it was anything but. The waiting room was clean and had a friendly atmosphere. I was also amazed at how quickly I was checked in. The receptionist was friendly and courteous. Nurse was also friendly and easy to talk to sympathetic and asked all the right questions

    — Henrietta


    Mission: Providing acute episodic for minor illness and injury in children and adults. Vision: Immediate Care strives to be a leader in the healthcare industry while continually exceeding the expectations of the patients, partners and communities we serve. Values: Innovative solutions, accountable leadership, excellence and integrity.

    Immediate Care was founded in 2005 by local emergency medicine physicians as part of The Exigence Group. Today, the practice is managed by TeamHealth, a national healthcare management organization. TeamHealth staffs and manages urgent care facilities with hospital partners throughout the United States. Offices for the national TeamHealth Urgent Care division are located in Amherst, New York.

    With five free-standing centers in Buffalo and three in Rochester, Immediate Care is the urgent care market leader in Western New York caring for more than 125,000 patients each year. Regardless of our size, we are committed to total patient satisfaction. The vast majority of our patients report that they are “very satisfied” with our services, and 99% say that they “would return again.” We create an environment and experience that exceeds expectations.

    Immediate Care is the only non-hospital affiliated urgent care in the region to meet the rigorous accreditation standards of The Joint Commission. The Joint Commission is regarded as the nation’s preeminent independent body for auditing and measuring quality in healthcare; its designation of accreditation is highly valued by hospitals, laboratories and clinics nationwide.

    • Joseph Chow, MD, MBA ViewHide Bio Joseph Chow, MD, MBA
      President, TeamHealth Urgent Care

      Clinical superiority and patient satisfaction are of utmost concern to Dr. Joseph L. Chow, President, TeamHealth Urgent Care. Dr. Chow leads by example—he consistently receives superior patient satisfaction scores with patients oftentimes citing his compassion and care as a primary reason for their positive experiences at our facilities.

      Dr. Chow joined our organization in 2007. He received the Medical Director of the Year Award in 2012. Dr. Chow now oversees the medical care delivered at all Immediate Care and TeamHealth-affiliated urgent care facilities across the country. He is interested in expanding urgent care nationally, and advancing integration among TeamHealth service lines. 

      Dr. Chow is board certified in Family Practice. He graduated Summa Cum Laude with a Bachelor’s degree in Biology from the University at Buffalo. He earned his Medical Doctorate from the University at Buffalo School of Medicine. Dr. Chow completed his residency in Family Medicine at the University at Rochester. He also earned a Master's of Business Administration from the University at Buffalo in 2014, graduating with Beta Gamma Sigma honors.

      In addition to his position with TeamHealth, Dr. Chow has served as Medical Director and Medical Review Officer for DuPont Industries in Buffalo, NY. He is a Clinical Assistant Professor at the University at Buffalo’s Department of Family Medicine, and precepts medical students at a local volunteer medical clinic.

      Prior to joining TeamHealth, Dr. Chow was a Partner and Treasurer of Springville Pediatrics and Adult Care, LLP. He served as the attending physician for the Gow School, and sports physician at the Springville Griffith Institute.

    • Dr. Janet Williams ViewHide Bio Dr. Janet Williams
      Medical Director

      For nearly 20 years, Dr. Janet Williams has provided expert clinical care in a variety of emergency and urgent care settings, both hospital-affiliated and free-standing, in urban and rural areas.

      As an attending physician and faculty member in emergency departments and medical schools in Pennsylvania, West Virginia and New York, Dr. Williams has taught residents, physician assistants, and nurse practitioners in clinical emergency medicine and is an acknowledged national leader in the management and provision of clinical care. She is an accomplished clinician as well as a true advocate for patient satisfaction.

      Joining Rochester Immediate Care in February of 2010, Dr. Williams oversees all medical care at the Rochester Immediate Care facility on West Ridge Road in Greece, NY.

      Dr. Williams is certified as a Diplomate of the American Board of Emergency Medicine and is an active member of a number of national professional organizations including the American Academy of Urgent Care Medicine.

      A Rochester native, Dr. Williams earned her bachelor’s degree in mathematics at Bucknell University in 1984 and her medical degree at the University at Buffalo School of Medicine in 1988. She completed a residency in emergency medicine, including tenure as chief resident, at Allegheny General Hospital in Pittsburgh, PA in 1991.

      Following residency, Dr. Williams served as an attending physician in emergency departments at Allegheny General Hospital (1991-1992); Ruby Memorial Hospital, Morgantown, WV (1992-2003); and Strong Memorial Hospital, Rochester, NY (2003 – present).

      Her current academic appointment is Professor of Emergency Medicine at the University of Rochester School of Medicine and Dentistry. Previous academic appointments were at West Virginia University, Alderson-Broaddus College, and the Medical College of Pennsylvania.

    • Joe Coluccelli, RN, BSN ViewHide Bio Joe Coluccelli, RN, BSN
      Site Administrator

      Joseph Coluccelli joined our organization in August 2011, and he is Site Administrator for our Greece location. Mr. Coluccelli is responsible for day-to-day operations, leadership of clinical and clerical staff and patient satisfaction at the urgent care center.

      Prior to joining Rochester Immediate Care, Mr. Coluccelli was a Case Manager for Rochester Home Care where he was responsible for the overall plan and outcome of nursing staff. Previously he was Emergency Department Clinical Nurse Leader at Rochester General Hospital. Mr. Coluccelli holds a Bachelor of Science degree in Nursing as well as a Bachelor of Arts degree in Political Science from St. John Fisher College.

    • Trish Martin, MSN, RN ViewHide Bio Trish Martin, MSN, RN
      Site Administrator

      Trish Martin joined our organization as a Site Administrator for Rochester Immediate Care in October 2013. Ms. Martin is responsible for day-to-day operations, leadership of clinical and clerical staff and patient satisfaction at the Henrietta and Webster urgent care centers.

      Ms. Martin holds a Bachelor of Science degree from Niagara University as well as a Master of Science in Nursing Administration from Roberts Wesleyan College.


    Immediate Care is committed to a proactive approach to health and wellness. We are pleased to present information and tools for a healthy lifestyle, including a monthly e-newsletter and links to regional and national health organizations.

    • ViewHide Article Urgent Care Centers Having a Busy Season
      Wednesday, January 14, 2015

      13WHAM News (ABC)
      Tuesday, January 13, 2015

      Seven Flu Deaths in Monroe County:
      Urgent Care Centers are Having a Busy Season

      Rochester, N.Y. – The Monroe County Health Department confirmed Tuesday that there have been seven flu related deaths.

      There were none this time last year. Flu cases this year have nearly tripled. This time last year, there were 909 cases. This year, there have been 2,500 cases.

      Because of those cases, urgent care centers are having a busy season.

      “The urgent care centers are breaking records with the number of patients we're seeing every day and most of that is due to patients we're seeing with the flu,” said Rochester Immediate Care physician Dr. Carrie Colombo.

       Of the three Rochester Immediate Care facilities in the area, Colombo says the Greece center is perhaps seeing the most traffic. Doctors typically see around 100 patients a day. In the peak of the flu season, that's increased to 140. Patients are flooding these facilities because their primary doctor is booked with patients being treated for the flu.

      “We're doing the best we can. We know the emergency rooms and emergency centers are very busy because of the flu this year. We're seeing patients as quickly as we can, staff beefed up for the extra people coming in,” Dr. Colombo said. Dr. Colombo said physicians try their best to treat patients within an hour.

      It's a harsh flu season Dr. John Treanor, Chief of Infectious Disease with URMC says he's not surprised by. “I don't think these numbers are out of the normal range,” Dr. Treanor said. Dr. Treanor said we are seeing what he calls a true flu season, one we haven't seen in several years, thanks to a different strain.

      “H3N2years are the years associated with increases in influenza related mortality and that is probably because these are the viruses that tend to arrest older people, where the risk is highest of complications of death,” Dr. Treanor said.

    • ViewHide Article Hope for Customer Service in Health Care? (CBS News article)
      Monday, July 2, 2012

      Earlier this year I wrote a column about the sorry state of customer service in medical care. But recently I had the pleasure (how often can you use that word in the context of health care?) of being treated, literally, to a striking exception.

      Last week I was getting ready for a business trip to Asia and got a sore throat the day before leaving. Preferring not to go without antibiotics if I needed them -- or worse, wind up needing medical care in China or Vietnam -- I stopped, without an appointment, into a nearby Immediate Care facility (division of TeamHealth holdings, NYSE: TMH). The company is one of a growing number of chains providing an alternative to emergency room visits and a range of other common outpatient services, from sniffles to stitches, fever to fractures, and more. But unlike any typical ER, it provides these services with as much of a focus on the patient/customer experience as on quality medical care.

      Immediate Care promises minimal wait times, immaculate facilities and pleasant, compassionate people, and during my visit they delivered flawlessly. The building looked more like a day spa than a doctor's office. I was checked in quickly and efficiently and seen within 20 minutes, and every person I dealt with -- from the front desk to the clinicians -- was smiling and unfailingly courteous, attentive and caring.

      I was so impressed by the experience that I contacted the corporate office to learn more. In keeping with the company's name and ethic, I got an immediate response. Salvatore Durante, the company's Urgent Care Operations manager, gave me a five-point summary of what makes the business tick. Interestingly -- but not surprisingly -- it's all about humans as beings, not bodies:

      Read the full article >

    • ViewHide Article Rochester Immediate Care Successfully Completes The Joint Commission Compliance and Safety Audit
      Wednesday, February 4, 2015

      Amherst, NY ­ Rochester Immediate Care has successfully earned reaccreditation from The Joint Commission, the nation’s preeminent independent body for auditing and measuring quality in healthcare.  As part of The Joint Commission’s strict compliance standards, accredited urgent care practices must undergo an onsite survey by a Joint Commission survey team every three years. Rochester Immediate Care successfully completed a rigorous 60-day compliance audit to achieve continuous accreditation.

      “Today, higher quality standards, convenience, affordability and transparency are demanded by patients who are bearing more and more out-of-pocket healthcare costs. Accreditation by The Joint Commission signifies meeting the most rigorous quality standards in the most cost-effective manner, and patients and insurance companies take note,” said Joseph L. Chow M.D., President, Rochester Immediate Care. “As the leading urgent care provider in Rochester, our entire organization is committed to ensuring patients receive the highest quality care.”

      Rochester Immediate Care received initial accreditation from The Joint Commission in February of 2012, signifying the practice’s commitment to quality and patient satisfaction. 

      The Joint Commission survey procedure focuses on evaluating actual patient care processes by tracing patients through the care, treatment and services they receive. In addition to these patient “tracers,” surveyors conduct systems’ tracers to analyze key operational systems that directly impact the quality and safety of patient care. The objective of the survey is to evaluate the organization, and to provide education and guidance that will help staff members continue to improve the organization’s performance.  

      Established in 2010, Rochester Immediate Care has three locations in Greece, Webster and Henrietta. Immediate Care’s board certified physicians treat over 50,000 patients each year, most in about an hour. All three state-of-the-art medical centers are open 365 days per year with extended hours in order to provide comprehensive and convenient care for patients. 

    • ViewHide Article Dr. Karl Auerbach, medical director of Pulse Occupational Medicine in Rochester, elected president-elect of American College of Occupational and Environmental Medicine
      Thursday, February 3, 2011

      Karl Auerbach, M.D., a board certified physician in preventive and occupational medicine who serves as medical director of Pulse Occupational Medicine, PLLC, in Rochester, has been elected to the position of president-elect of the American College of Occupational and Environmental Medicine (ACOEM).

      Founded in 1916, ACOEM is the nation's largest medical society dedicated to promoting the health of workers through preventive medicine, clinical care, research, and education. Physicians encompassing specialists in a variety of medical practices are united via the College to develop positions and policies on vital issues relevant to the practice of preventive medicine both within and outside of the workplace.

      Dr. Auerbach will begin his term as president-elect on March 28, 2011 at the ACOEM’s annual meeting in Washington, DC. He’ll assume the presidency in 2012.

      An occupational health specialist long known in the Rochester area, Dr. Auerbach has provided occupational health services and consulting to many of Rochester’s well-known companies since the early 1980s. Prior to joining Pulse, Dr. Auerbach practiced at Strong Memorial and Highland hospitals on their Emergency Medicine and Environmental and Occupational Medicine services. He continues to practice as an emergency department physician at both hospitals.

      Dr. Auerbach retains his academic appointment as Clinical Associate Professor of Environmental and Occupational Medicine at the University of Rochester School of Medicine and Dentistry.

      Pulse Occupational Medicine is located in a free-standing urgent-care facility – Rochester Immediate Care, 2745 West Ridge Road in Greece, NY – and is part of a network of occupational medicine services managed by The Exigence Group (, which runs Pulse services in Buffalo, NY, Austin, TX, and Las Vegas, NV. 


    Immediate Care provides you with an opportunity to put your skills to use, to become a leader in a growing organization and to be appropriately compensated—all this and you can have a life, too. We place a premium on innovation, excellence and performance. Click here to view available positions.

    Available Positions
    Click here to view all available positions at TeamHealth.

    Physicians, Physician Assistants, Nurse Practitioners

    • Competitive compensation
    • Incentive program
    • Full malpractice coverage with tail

    Position requirements:

    • ACLS and PALS certifications
    • Physicians must be Board Certified or Board Eligible in Emergency Medicine or Internal Medicine/Family Medicine with significant emergency medicine experience
    • Physician Assistants must be certified by NCCPA
    • Nurse Practitioners must be certified by AANP

    Registered Nurses, Licensed Practical Nurses, Radiology Technicians, Medical Assistants and Patient Service Representatives

    • Highly competitive compensation and benefit package
    • Performance incentives
    • Enhanced quality of life
    • Reasonable, established shifts
    • Professional, challenging and rewarding workplace environment
    • Diverse career opportunities
      • Full-time, part-time and per diem opportunities
      • Immediate Care is managed by TeamHealth, a progressive and growing healthcare organization with contracts throughout North America

    Organizational Philosophies

    • We cultivate a strong commitment to patient satisfaction and safety
    • We recruit and retain the highest quality physicians and medical team members
    • We create an environment of effective leadership, accountability and empowerment
    • We maintain a flat organization with open access at all levels
    • We focus on operational and performance data with national benchmarks
    • We encourage creative and solution-based thinking

    Available Positions
    Click here to view all available positions at TeamHealth.


    Do you have questions? Good, because we have answers! And if we don’t answer your question here, please feel free to contact the Site Administrator at the Immediate Care center nearest you, or our corporate office. Please note that, for the safety of our patients, we cannot give medical advice of any kind via the Internet or phone.

    • What is an urgent care center?

      An urgent care center is used for episodic care for patients with medical conditions that require treatment. When experiencing a non-life threatening situation (but could lead to potentially harmful outcome if not treated in a timely fashion), a patient can receive treatment at Immediate Care rather than seeking treatment at an emergency room. Patients should inform their Primary Care physician of such visit and consult him or her for follow up care. If the patient is in a life-threatening situation, please call 911 right away for care.

      Immediate Care is a full-service urgent care center, meaning that we have physicians, diagnostic tools and labs on-site so we can diagnose and treat most patients in one visit. This saves time and money for patients and insurance companies.

    • Are all urgent care centers alike?

      No, not all urgent care centers are alike! The quality of providers and the level of services vary widely. To assure the highest quality care, look for a center that is accredited by The Joint Commission, which is recognized nationwide as the preeminent organization for healthcare accreditation. Immediate Care is one of the very few urgent care centers in the country that has earned The Joint Commission’s Gold Seal of Approval. This signifies our commitment to continuously achieving the highest national standards for safety and quality of care.

    • Do I need to make an appointment to visit Immediate Care Center?

      No, you never need an appointment to visit Immediate Care. Come to Immediate Care when you need prompt medical care.

    • How long will a visit to Immediate Care take?

      Most patients are treated and released in about an hour. However, visit times vary depending on the number of patients at the center and the severity of their injuries or illness. Patients who require tests, such as x-rays or labs, may require some additional time.

    • Who will provide my medical care?

      Immediate Care centers are staffed by board-certified physicians who are skilled in the treatment of non-life-threatening injuries and illnesses. All of our providers—physicians, physician assistants, nurses and radiological technicians—are dedicated to providing excellent medical care in a compassionate, respectful manner.

    • How much does an office visit cost?

      Our fees vary depending on the level of services provided. Generally our fees are approximately one-third of those charged by emergency departments for similar procedures. Patients are required to provide payment or proof of insurance prior to treatment.

    • Do you accept insurance?

      Immediate Care accepts most major insurance plans. Co-pays are determined by your insurance plan, but are usually much less than those for an emergency room visit or those for free-standing emergency departments.

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